15.07.13

Open for Business – Good Marketing Practise Gone Bad!

If you’re open for business it’s good to let your customers and your potential customers know. The old style “Open” sign is a good way and in recent years this sign has been given new life through cheap, slightly tacky, flashing light signs. I do however have a love/hate relationship with these signs or maybe it’s just when I see good marketing tools misused.

So I beg businesses. If you are going to use these signs please do me, your customers and every other business who uses these signs a favour…

TURN THEM OFF WHEN YOU ARE NOT OPEN!

Guest articles – a series: Branding and Public Relations

Sometimes I write for other blogs on a range of small business-related topics which you may not read more

Guest articles – a series: Suppliers

Sometimes I write for other blogs on a range of small business-related topics which you may not read more

Guest articles – a series: Motivation and rebooting your mojo

Sometimes I write for other blogs on a range of small business-related topics which you may not read more

Guest articles – a series: Customers

Sometimes I write for other blogs on a range of small business-related topics which you may not read more

Would 100 Bright Ideas help?

Run out of marketing ideas?

Before you go, download our 100 Bright Ideas on a Shoe String.

Please provide your name and email address so we can send you your free checklist!

Your freebie has been sent!