16.01.12

It’s Who They Know. Networking in Perspective.

A mistake business owners often make at networking functions is looking around a room and making assumptions about how much potential business they can get from this group of people. The reality is that the power in networking lies with who these people in a room refer you to. It’s their colleagues, friends, business contacts etc that usually bring in referral business. It’s important to build relationships with people to get access to these networks. This takes time but is well worth the effort. Watch the video to get some more networking tips.

 

10 Things to do for a good business new year

You’ve still got plenty of time to make some good decisions for your business. Here are ten ideas for you to consider. Choose one or two and implement them for a bright business new year. read more

Have you seen my marketing mojo? Seven tips to get it back.

7 tips to give ourselves a much-needed boost to our marketing, ourselves and get our business back into top gear. read more

Five common reasons businesses don’t have a current marketing plan

Developing a marketing plan doesn’t have to be a difficult, and having an effective marketing plan will improve business outcomes. Here's how! read more

Guest articles – a series: Branding and Public Relations

Sometimes I write for other blogs on a range of small business-related topics which you may not have read. This fifth collection of articles is all about branding and PR. read more

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