07.10.16

When should businesses get off social media?

Businesses that inappropriately use social media don’t get the results – putting some energy into learning how to make it work for business is vital for success.

The conversation around small business for almost a decade now has been “you have to be on social media.” For many businesses in the past and right now, social media plays a substantial role in raising awareness of the business, engaging with customers and promoting specific products and services. It’s not a marketing silver bullet in all cases.

 

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Guest articles – a series: Branding and Public Relations

Sometimes I write for other blogs on a range of small business-related topics which you may not have read. This fifth collection of articles is all about branding and PR. read more

Guest articles – a series: Suppliers

Sometimes I write for other blogs on a range of small business-related topics which you may not have read. This fourth collection of articles is all about suppliers. read more

Guest articles – a series: Motivation and rebooting your mojo

Sometimes I write for other blogs on a range of small business-related topics which you may not have read. This third collection of articles is all about motivation and rebooting your mojo. read more

Guest articles – a series: Customers

Sometimes I write for other blogs on a range of small business-related topics which you may not have read. This second collection of articles is all about customers. read more

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