Marketing Strategy & Planning

Not sure what marketing you should be doing right now?  Then get strategic with a marketing strategy and plan. Why is it so important?

Remember the five Ps of success…Prior Planning Prevents Poor Performance.

That’s why an insightful marketing strategy is crucial. If you only hire me to do one thing, make this the one.

A marketing strategy defines your goals and the best way to achieve them. A good strategy is one that can be implemented, measured for effectiveness and customised to the specific needs of the business and its people.

Marketing doesn’t happen once – it’s an ongoing set of activities that requires regular monitoring, feedback and adjustment. I’ll develop (with you) a marketing plan that has actions, timelines and responsibilities.

The success of your strategy will be based on:

  • inspiration
  • motivation
  • implementation
  • evaluation.